CYBER WEEK SALE: 50% off ERRYTHANG!

AAAAAAGGGHHHHH! This was supposed to have been sent on MONDAY, but when I switched from “draft” to “publish” on the WordPress app, I guess the app/phone interface didn’t get the memo. Grrrr…

Anyway, here is the original post that SHOULD have gotten to you a few days ago. *sigh*

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Hi all,

I haven’t blogged in a long while because I was dealing with an ill family member, NaNoWriMo, Thanksgiving, and the imminent publication of my fourth book.

Well, the family member is better, I didn’t finish NaNoWriMo this year (only got to 27K words), T-Day is over, and my fourth novel, Stormbringer, is out as of today. WOOT!

Since it’s that time of the year where everyone and their grandmother is offering a sale, I figured I’d jump on the bandwagon. 🙂

Here ya go: my biggest. sale. EVER.

50% off (yeah, I said it), all titles through my website. Yes, that includes my newest book, Stormbringer.  Enter code CYBERTIFF at checkout.

You can find details in the latest email that went out to my mailing list (and if you aren’t on my mailing list, then what are you waiting for?)

http://eepurl.com/bHIIdL

This sale is going on all week through Saturday, 12/5. Free U.S. shipping on all orders of $10 & up. How cool is that?

For those of you who wanted to try my books but were frugally conscious, now’s your chance! And did I mention that I now offer the mass market versions of The Bastille Family Chronicles: Dominic and Blizzard: A Sebastian Scott novel? The regular price for those is $8.00 each; if you buy them this week, you can get them for $4 each.  That’s two for the price of one, which is a pretty good incentive to buy both. 😀 And the larger paperbacks, which are $14.95 each, can now be had for about $7.50! At this price, you can get all the titles and stock up for your holiday reading.

Oh, what a bargain! What a bargain for you!

And did I also mention that the books come autographed? And that they make great gifts? Just saying.

The offer is only good through my website, and ends at 11:59 pm ET on Saturday, December 5. Remember to use the code CYBERTIFF at checkout. Come through and gitchu a piece.

Thanks for stopping by.

I’m being interviewed! Sunday, 5/7, 7pm EDT

Hi all,

I will be interviewed in the Black Girl Nerds podcast on Sunday, May 7, 7 pm EDT. The interview will be hosted by Jamie Broadnax, founder and khaleesi of Black Girl Nerds. WOOT! Tell a friend or three!

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I will be on a panel of three self-published authors (I’m the lone female author), along with Thelonious Legend (Sins of the Father, the first in the Parker Girls YA series) and Kevin Wayne Williams (Everything I Know About Zombies, I Learned in Kindergarten). We’ll be talking about our respective works, and I will especially bring up The Bastille Family Chronicles: Dominic, which is the next installment in the Bastille Family Chronicles series (the first was The Bastille Family Chronicles: Camille). It drops next week! Double WOOT!

Since the podcast starts at 7 pm EDT, there’s plenty of time to listen before you dive into Game of Thrones, House of Lies, the second round of the NBA playoffs (#GritAndGrind, #GoSpursGo), or your preferred Sunday evening programming. If you’re on Twitter, make sure to hashtag it: #BFCDominic, #BGNPodcast

Also…keep your eyes and inboxes peeled next week, as I do my first-ever book giveaway for all three of my titles, It’s gonna be epic!

Thanks for stopping by.
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Biting the Hand You Hope To Feed You

The month of February is not just Black History Month (which goes above and beyond Martin Luther King, Jr.; George Washington Carver; and Rosa Parks; but I digress): it is also #Black Comics Month, which is a celebration and awareness of comic books created by those of African descent.

To kick things off, Vixen Varsity interviewed David F. Walker , the creator of the Shaft (Dynamite Entertainment); Doc Savage (Dynamite Entertainment); Number 13 (Dark Horse Comics); The Army of Dr. Moreau (IDW/Monkeybrain Comics); and The Supernals Experiment (Canon Comics) comics. Mr. Walker talked about the state of diversity in comics in general, and the particular issues assigned to Black creators. His frustration came through, especially with this statement:

No, the biggest challenge faced by black creators is the lack of support from black fans. Last year, I was at the New York Comic Con. I can’t tell you how many black people I saw, but I’m guessing that is was well into the five figures—and that’s just one show, in one major metropolitan area. That’s to say those were the black folks at NYCC, and not the fans in Atlanta, or Southern California, or Atlanta, or wherever. But I know that is just half the fans at the show in New York had bought Concrete Park, the book would not have been cancelled. If just ten percent of black folks I see at conventions all over the country supporting creators like myself, or Alex Simmons, or Brandon Easton, or whoever I could list here, we’d all be doing better. Likewise, if more black nerds were speaking out about the murder of Darrien Hunt—one of our own—we would be taking a stand for something that really mattered. But the problem is that more of us are concerned with what’s going to happen on the next episode of Arrow, or whether or not it is okay to cast a black actor as Human Torch or Jimmy Olsen, than they are with the murder of one of our community.

Wow. Just…wow.

I must say, I was a wee bit offended on several levels. I’m especially miffed at the nerd comments earlier in the article, but I’ll leave that alone for now.

As an independently published author, I understand the rage and frustration. We have to work five times as hard to get one-tenth of the recognition bestowed by the mainstream–make that ten times if you are a writer of color, and fifteen times if you are a writer of African descent. But I also write books with no pictures, which are more legitimized within the literary canon. I’m not a comic book creator, nor do I play one on TV. I can’t speak to the unique set of challenges faced by Black comics creators. But I can speak to some of the issues addressed above, which boil down to one thing: marketing.

One of the things that bothers Mr. Walker is the Black nerd community’s focus on things that he considers flightier than the recent death of a Black man while cosplaying. While I don’t recall hearing about it, it’s entirely possible that I did and it got lost in the emotional anesthesia rendered by the spate of killings of unarmed Black men over the past year, and especially during the past few months. Mr. Walker also expresses his displeasure with the lack of support of Black comics creators within/from the black community, even going so far as to state that Black supporters could have kept a comic from shutting down due to poor sales circulation.

To all of this, I say: I. Am. Unaware. Of. You.

I don’t play video games (unless you count Bejeweled Blitz), especially of the role-playing variety. I don’t read comic books. I barely watch movie adaptations of comics. I also don’t watch shows based on comics characters, such as the aforementioned Arrow and Agent Carter. I only stumbled across #BlackComicsChat on Twitter by accident, due to a post by a participant in another group chat. In fact, I only discovered the #Blerd (Black Nerd) tribe on Twitter a few months ago, in all of its lovely, multifaceted splendor. Ditto for activities such as cosplay. These things are foreign to me, and I take umbrage that I, as a potential consumer, should be blamed for my lack of awareness, which apparently affects the bottom line of purveyors of certain creative arts.

Black comics are a relatively small subset of literature in general and Black literature in particular. While comics, video games, and the like (including associated practices such as cosplay) are venerated to nerd nirvana, there is a significant population of Blerds such as myself, as well as those of more traditional tastes, who have never picked up a comic book and who rely on the big-screen comics adaptations (e.g., Blade, Black Panther, Green Lantern) to garner awareness.

If sales are low enough that cancellation is more probability than possibility, and support is deemed practically nonexistent, then what are creators doing to improve visibility? How are you trying to reach people like me, who have not a clue about the rich and diverse presence of comics creators? Who is publicizing the outrage regarding victims like Darrin Hunt and stoking that outrage and call for reform across platforms (social media, racial, community, etc), so that it can expand and evolve past the insulated bubble of the Black comics tribe and select associates? How can you best serve as an ambassador of your world, that would make me want to visit?

As an (indie) author, I have long ago accepted that my writing may not be everyone’s cup of oolong, and I have adjusted my expectations accordingly. Likewise, I also understand that without a mainstream PR behemoth, the task falls to me to let people know about my work. If they don’t know about it, or me, then they can’t try it or buy it. Any failures in those areas are on me, and me alone.

Which why events such as #BlackComicsMonth are so important. By providing a focused showcase of Black comics and those who create them, and within the milieu of social media, there is greater exposure of a tribe that has gone relatively overlooked by those not in the know–which can be a lot of people. Perhaps if events such as this proliferate, the frustrations and blame expressed by Mr. Walker will dissipate.

Thanks for stopping by.

BLIZZARD: A SEBASTIAN SCOTT NOVEL IS HERE!

We interrupt the postings about NaNoWriMo/NaBloPoMo to bring you this important message:

 

Blizzard_Cover_for_Kindle

My new book, Blizzard, drops today! *hits my Nae Nae* Since it’s a different genre, I’ve written it under a pen name, Tee Emdee (I have an author page for that pen name on Amazon and everything!).

I’ve been working on this before and during NaNoWriMo/NaBloPoMo, and it’s finally out to the masses…just in time for some holiday reading (Veterans’ Day, Thanksgiving…it also makes a nice Christmas or Hanukkah gift! 😀 )

For those of you who’ve read The Bastille Family Chronicles: Camille (informally known as The Camille Chronicles), I introduce DEA Special Agent Sebastian Scott as a character who ends up playing  a crucial part in the resolution of the story. However, Blizzard takes place about five years prior to the events in The Camille Chronicles, when he was stationed in San Francisco.

From the blurb on the back:

MEET THE FAMILY.

Fresh on the heels of a major drug bust of the designer drug Blizzard, Special Agent Sebastian Scott of the Drug Enforcement Administration takes a long overdue trip home to Brooklyn, New York for a family reunion. What starts out as a pleasant gathering of his large, tightly knit Trinidadian family takes a dark turn as Nigel Pierre, Sebastian’s least favorite cousin, is arrested for possessing some Blizzard of his own. Out of his jurisdiction and with limited time and without his usual resources, a reluctant Sebastian must navigate family dynamics while he finds a creative way to clear his cousin’s name–without his family driving him crazy in the process.

I had a lot of fun revisiting this book. I hope you enjoy reading it as much as I did writing it.

Available in paperback, Kindle, and Nook.

Want to try Sebastian Scott with little commitment? Check out the short story Undercover: A Sebastian Scott story. Only 99 cents!

Tell a friend or three. And thanks for stopping by!

Crucial Conflict: NaNoWriMo/NaBloPoMo day 8

Total word count goal: 50,000

Total blog post goal: 30

Today’s word count: 1,721

Today’s blog count: 8

Total words written: 15,833

Total blog posts: 8

Again, no video, so you’ll just have to read again today. 😀 (It’s kind of tiring to tape oneself every day. How do selfie aficionados do it?).

I broke the 15K mark today with 1,721 words, which brings my total to 15,833. I had to really push myself today to make my word count. Part of it was that I’d spent most of the day laying out my upcoming book, Blizzard (written under a pseudonym), and submitting it to CreateSpace. I didn’t have that much energy left (it’s a process), but I managed to get my word count in.

Today, my characters were arguing/fighting. Yesterday, I posted about a character’s shattered reality. Today, I went further into that shattering, into the anger part: the characters are lashing out at each other, trying to find a reason, some blame–something concrete onto which they can hold, so that the madness is less frightening. Maybe that’s another reason I feel so drained: writing all that anger and angst is not healthy, especially when I don’t have any going on in my own life.

I also started the events that lead up to the conflict, which will require some more belief suspension. But that will happen tomorrow.

I hope your weekend is going well, and that you are making progress on your writing, blog, or both.

Thanks for stopping by.

Aside

LIVE Q&A with me, TONIGHT!

I’m doing a Google Hangout tonight, 10/14, 7-8 pm ET.

Come join me as I discuss my books, self-publishing, and other writing stuff. Tell a friend!

Five Miles to Empty

One of the hazards of starting out in self-publishing (or any entrepreneurial endeavor) is the lack of funding. Most people don’t save up a nest egg from which they can procure any manner of needed services (e.g. editing, marketing, accounting) at whim. And, as I have mentioned countless times before, it takes time to build up a loyal fan base that will automatically buy hundreds and thousands of your books upon release.  So, it’s a lot of do-it-yourself (DIY).

The problem with DIY is exhaustion. If you treat your writing like a full-time job (minus the nice corporate benefits and a spot in the company cubicle farm–and especially due to a lack thereof), then you will be hustling from “sunup to midnight”, in the words of the late, great, Michael Jackson in his song “Workin’ Day and Night”:

Add to this the fact that the rest of your non-work life doesn’t stop, and you set yourself up for fatigue, exhaustion, and don’t-give-a-figness. I’m there right about now. I have a new book looming in a few weeks, and a short story surrounding this book, and I have not done a lick of marketing. None. Zero. It’s not difficult; all it takes is a quick Tweet, a few seconds to post on Facebook and Google Plus, perhaps some sort of Instagram photo. Preliminary PR is right at my fingertips, but I can’t bring myself to exert the energy to put it out there. Meanwhile, I have the energy to write this blog post and binge-watch past seasons of Grey’s Anatomy…go figure.

It could be mental exhaustion (because my non-writing life is commanding a lot of attention these days). It could be a crippling fear of failure (second book curse, and all that). It could be recovery from a punishing and long round of antibiotics (but I’m back to my 3-mile-a-day walks, so that’s good). It could be a lack of marketing inspiration (e.g., what can I say/do differently from the release of The Bastille Family Chronicles: Camille to get Blizzard: A Sebastian Scott Novel hyped to the masses) Whatever the reason, I need to get it together, and get it together soon. I can’t afford to slack off, because that would mean a lack of sales and as I’ve said before: if it don’t make money, it don’t make sense.

Thanks for stopping by.

 

 

Don’t Believe the Hype

As an author, especially a self-published author, it’s easy to get caught up on numbers: sales ranks. Bestseller list position. Royalty amounts. Social media followers. Likes/retweets/Pins/shares. Trying to gauge these things will make you crazy, especially when you realize that the numbers don’t tell the whole story.

Luvvie Ajayi, popular blogger, recently discussed the trend of bloggers purchasing followers, site traffic, and the like. She spoke of the need for bloggers  and other content creators to pay attention to the numbers in a different way: pull the curtain back and see if those numbers are real.

This is a problem I’ve run into when feeling out potential social media managers for myself. The ones I’ve encountered all all abut numbers, numbers, numbers. While there is some validity in that sentiment with regard to visibility, it’s not a one-size-fit-all approach. My writing really is geared toward a target demographic, which in itself is rather small. Because of that, I don’t expect huge sales numbers (but I am willing to be pleasantly surprised!). I know who likes my books, and who reads my books. Expanding that circle may net me a few more readers, but if the net is being cast across the waters of an audience that doesn’t really care–and therefore, won’t engage–that energy is not spent well.

For writers, those of us who sell books, it’s a bit different. Unless you are a big name (e.g., Stephen King, Terry McMillan, Nora Roberts, Eric Jerome Dickey, Chimamanda Ngozi Adichie) and/or on a major publishing platform, we don’t usually see the types of numbers provided bloggers–in terms of sales, that is. Not understanding this leads to a lot of unnecessary angst.

 

One of my old bosses once told me, “If you want a good review, write a good book.”  Likewise, if you provide quality content, the “numbers” won’t matter because your loyal following will keep you afloat. So what if you don’t reach #1 on the Amazon Sales Rank? It’s better to have only a few hundred, or thousand, people buy EACH of your books, than tens of thousands on ONE book and nada on the rest.

So chill with the numbers game. Sit back, take a deep breath, and write what brings you joy. A Twitter follower of Charles M. Blow (author of Fire Shut Up In My Bones), said it best:

 

Thanks for stopping by.

 

 

 

The Social Media Shuffle

I recently consulted a social media expert (who happens to be a member of my sorority, and who also provides social media services to the sorority at the national level) to figure out how to best maximize my exposure. Since this is my first book, and I am a self-published author, I have to work twice as hard in order to gain half the exposure of a traditionally published author.  She reviewed my latest newsletter and recommended that I really work social media (Facebook, Twitter, LinkedIn, Google Plus, etc) to get my name out there.

Well…that sucks. :/

Not because I don’t realize the necessity of this, given the technological strides we’ve made in our society, but because social media management is a full-time job, and it’s hard to do that AND create a product that requires promotion on social media.  Plus, let’s keep it real: I am of a certain age, and have the most basic understanding of social media versus someone who was born with a smartphone in their hand, and with a Tumblr account. I know how to Twit (yes, I said “twit”, as I prefer it to “Tweet”), post on FB, LinkedIn, and Google Plus; I have a Tumblr account that I rarely check. But that’s about it. For all those multi-layered nuances that so many social media experts send newsletters about, well…I’m not on that level, and can’t afford to hire someone on that level right now.

(sidebar: if there are any college students who want to manage my social media for free, holler. Serious inquiries only.).

The good news is, a lot of the products I use are integrated with each other so that I only have to post to one place/site, and it shows up on other sites (Bless you, WordPress!). Still, the social media sorority sister suggested that I actually post unique content to the aforementioned sites, as a way of providing a more intimate feel with my audience.

Prince WTF look lip curl

Lookie here, I pour out my angst, euphoria, on my blog; I have to do it elsewhere too? This is too much for my little life. But alas, if I want to be marketable, it’s a sacrifice I’ll have to make…kicking, screaming,and Twitting all the way.

Oh, and I now have an official Amazon.com Author Page. Check it out!

Thanks for stopping by.

 

Keeping the Glow Alive

One of the hardest things for an author to sustain is book buzz. I’m talking about after all of the pre-release and release sizzle has died down, and the slight bump in interest that occurs after delivery of a monthly newsletter or other reader-oriented correspondence.

Ironically, my core demographic (35+ years of age) is one that is no stranger to patience. Most of us grew up in a time before email or smartphones, when computers ran on BASIC code (shoutouts to the original Apple and the Radio Shack Tandy 1000 computers), and meals (or even leftovers) were heated in an oven–you know, that big, cavernous part in the front and center of a stove. The closest things we had to quickie meals were cake mix, TV dinners, and JiffyPop popcorn (which was cooked on top of the stove). Microwaves didn’t become popular until many of us were in middle school; some branches of my family didn’t get one until my junior year of high school. Knowledge was garnered from books, not Google or Wikipedia, and we had to physically go to the library (shoutout to the Dewey Decimal System), for those of us not fortunate to have a set of the faux leather-bound Encyclopedia Brittanica in the home.

Plainly put, we mastered the art of patience. We didn’t have a choice. Ad a result, most of the general marketing tactics used to generate and boost sales don’t really work. Most can resist the urgency to BUY NOWNOWNOW, especially when there are more pressing concerns and expenses. We know the difference between a want and a need, and adjust our resources and expectations accordingly.

I’m alternately frustrated and amused, and I am in this gray zone right now. How do I keep the interest in my book(s) alive (present and future)? How do I market to a demographic that has been there, done that, and heard maybe not all, but a lot? A lot of my readers are parents; as such, they are used to hyperbole and (attempted) manipulation–both by their offspring, and by the environments in which their offspring navigate on a daily basis. This results in a BS detector that is finely tuned, at best, and functional at worst. Getting past such internal gatekeeping is like Jason trying to get past the Minotaur: difficult, though not impossible.

There are countless books, websites, newsletters, etc with marketing advice, gimmicks, etc. Unfortunately for me, they address broadstroke demographicd and generalized techniques. General ain’t gonna work on my core demographic. 🙂 I have to figure out something fresh that appeals to their sensibility without trying to come off like a used car salesman. If I could afford a marketing guru, I would probably hire one–but that’s a few books away, yet. Until them, I will continue to marinate upon it.

Thanks for stopping by.

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