A Review By Any Other Name…

I have noticed a trend in book “reviews”, especially by independent bloggers such as myself: they aren’t reviews so much as puff pieces: PR-worthy paeans of praise for prose that is possibly putrid.

(that alliteration just rolled off my fingers. Yay, me!)

Seriously, folks: I was a professional (read: paid by legit publications & recognized as such) book reviewer for some years. While individual writing style may vary, a proper review always–ALWAYS–includes the good and the not-so-great things about a book. And make no mistake, there is always something not-so-great about even the most bestselling and/or popular book.

I would never have gotten even one review published had I just focused on how great (or not) I thought a book was; that’s how I learned to write a review, by having my drafts sent back and rewriting them to accurately reflect concrete, objective issues in a book versus my personal feelings about the book (there is a difference, but people often confuse the two under the guise of a “review”).

The people who paid me wanted balance, as that balance was what lent legitimacy to the reviews by both authors and readers alike. And yes, I have caught hell from authors when a review wasn’t as glowing as they’d prefer (“What…what do you mean, you didn’t like XYZ in my book? How could you find fault in it? Publisher’s Weekly and Kirkus Reviews loved it! It’s on the NYT Bestseller list! It’s got over 500 five-star ratings on Amazon!  HOW DARE YOU?!”), but in the end they had to (grudgingly) admit that while the review wasn’t to their liking, it was at least fair. Plus, if an author is a true writer who wants to further hone his or her craft, the constructive criticism is necessary for future growth.

(if you’re a writer and you can’t handle folks telling you your writing sucks in some way, you’re in the wrong line of business.)

There is nothing wrong with giving a shoutout to an author when you’re digging her or his work. Our egos thank you for it. But keep it real and call the praise-only blurbs what they are: acknowledgements of fandom better suited for personal blogs and big-ups on social media, rather than a “(professional) review”.

Thanks for stopping by.

November Twofer

November is upon us…which means National Novel Writing Month! Woooooooo!

To recap: every November, from the 1st to the 30th, people from around the world attempt to write a 50,000-word book (approximately 250 pages) within that month. There is no fee and no prize, other than the satisfaction of saying, “Hey, I wrote a book…and in a month!”

I’ve been participating every year, since 2006 (or ’07). Last year, as I’ve mentioned before, I finally “won”: that book was published in August of this year (2014). Maybe you’ve heard of it: The Bastille Family Chronicles: Camille. 😀

Camille ebook cover

I became aware of a sister contest: National Blog Posting Month (NaBloPoMo), which is a similar concept for bloggers. For the entire month, you post one entry on your blog per day, every day, from November 1-30? The prize? Getting into the habit of blogging ,and maybe even some more followers. Or, you can have the satisfaction of finally starting a blog.

I talk about it here:

Join in the fun on November 1, and strap in for a month of writing adventure! I’ll be blogging about my participation in NaNoWriMo, and I’ve already registered this blog, so I’m doing a twofer for November. You’re welcome. LOL

BTW: if you do NaNoWriMo, feel free to add me as a buddy (I’m afrosaxon).

I hope to see you on the interwebs! Thanks for stopping by.

 

Don’t Believe the Hype

As an author, especially a self-published author, it’s easy to get caught up on numbers: sales ranks. Bestseller list position. Royalty amounts. Social media followers. Likes/retweets/Pins/shares. Trying to gauge these things will make you crazy, especially when you realize that the numbers don’t tell the whole story.

Luvvie Ajayi, popular blogger, recently discussed the trend of bloggers purchasing followers, site traffic, and the like. She spoke of the need for bloggers  and other content creators to pay attention to the numbers in a different way: pull the curtain back and see if those numbers are real.

This is a problem I’ve run into when feeling out potential social media managers for myself. The ones I’ve encountered all all abut numbers, numbers, numbers. While there is some validity in that sentiment with regard to visibility, it’s not a one-size-fit-all approach. My writing really is geared toward a target demographic, which in itself is rather small. Because of that, I don’t expect huge sales numbers (but I am willing to be pleasantly surprised!). I know who likes my books, and who reads my books. Expanding that circle may net me a few more readers, but if the net is being cast across the waters of an audience that doesn’t really care–and therefore, won’t engage–that energy is not spent well.

For writers, those of us who sell books, it’s a bit different. Unless you are a big name (e.g., Stephen King, Terry McMillan, Nora Roberts, Eric Jerome Dickey, Chimamanda Ngozi Adichie) and/or on a major publishing platform, we don’t usually see the types of numbers provided bloggers–in terms of sales, that is. Not understanding this leads to a lot of unnecessary angst.

 

One of my old bosses once told me, “If you want a good review, write a good book.”  Likewise, if you provide quality content, the “numbers” won’t matter because your loyal following will keep you afloat. So what if you don’t reach #1 on the Amazon Sales Rank? It’s better to have only a few hundred, or thousand, people buy EACH of your books, than tens of thousands on ONE book and nada on the rest.

So chill with the numbers game. Sit back, take a deep breath, and write what brings you joy. A Twitter follower of Charles M. Blow (author of Fire Shut Up In My Bones), said it best:

 

Thanks for stopping by.